Small-business marketing · Southeast Alaska

Marketing muscle for Alaska’s harbor towns.

Swell brings 25 years of big-tech marketing leadership to the pubs, brokers, charters, and service crews of Southeast Alaska — powered by AI, grounded in the dock.

  • Pubs & Taprooms
  • Boat Brokers
  • Charter & Tour Operators
  • Marine Service Providers
  • Real Estate
  • Lodges and Cabins
  • Restaurants
  • Cabin Rentals
  • Guides and Adventure Companies

One partner, many arms

The marketing help you need, without the stuff you don’t.

Like a good octopus, we’re pretty good at juggling a lot of things at once. Need a better website, help with social media, or a complete marketing strategy? We can take on a little or a lot. You get decades of experience, modern tools, and practical solutions tailored to your business, without the cost or complexity of a big agency.

ARM 01

Brand & Identity

Logos, look, and a voice that sounds like you — not a template.

ARM 02

Websites & Booking

Fast, mobile-first sites that turn lookers into bookings and pints.

ARM 03

Content & Social

Photos, posts, and stories that fill your feed and your slow season.

ARM 04

Email & Newsletters

Keep regulars coming back and reach the whole harbor in one send.

ARM 05

Local SEO & Listings

Show up first when a visitor searches "things to do" from the ferry.

ARM 06

Advertising

Smart, small-budget ad campaigns that actually pay for themselves.

ARM 07

Reviews & Reputation

More five-star reviews, handled — the currency of a tourist town.

ARM 08

AI Tools & Automation

Custom AI helpers that do the busywork so you can run your business.

Monthly packages from $495 — website hosting included. See pricing →

Our own product

WalkTheDock

Our home-grown guide to Southeast Alaska’s harbors — built for the boaters and travelers exploring the coast, and the local businesses that welcome them ashore.

We don’t sell ads. Instead, Southeast Alaska businesses become sponsors — offering discounts and coupons that travelers actually use when they tie up and come into town. Useful for visitors, real customers for the dock.

We built it for our own community first — so every client gets a partner who ships real products, not just marketing decks.

⚓

Find the dock

Harbors, docks & moorage across Southeast Alaska

🏷️

Sponsor, don’t advertise

Local businesses offer traveler discounts & coupons

🧭

For the community

Made for the boaters and towns of the coast

Enterprise chops, dockside heart

Big-league marketing. Small-town rates.

Most agencies serving small business are junior teams learning on your dime. Swell is the opposite: a Fortune-league marketing leader, working directly with you, creatively using AI to keep it affordable.

25 yrs

At the top of the field

Marketing leadership and CMO roles at major public tech companies — the same playbook, pointed at your harbor.

1:1

You work with the lead

No account-manager telephone game. You get the me, every time.

AI+

Do more with less

AI-enhanced services mean enterprise output at a price a corner pub can actually swing.

Steven Webster

Who we are

“I spent 25 years helping technology companies, from startups to global brands, grow their businesses. These days, I’m putting that experience to work a little closer to home, helping the independent businesses that give Alaska’s harbor towns their character. It’s good work, with good people, in a place I love.”

Steven Webster · Founder, Swell Solutions LLC
FOUNDER · 25 YRS ENTERPRISE MARKETING

catch the swell

Your best season starts with a conversation.

Tell us about your business and your slow season. We’ll tell you exactly where marketing can move the needle — no jargon, no pressure.